Head of Sales
If you love food and technology as much as we do, you’ll love life at Vita Mojo. We’re on a mission to revolutionise the hospitality experience for operators and their customers.
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Location: Central London
Job Type: Full time
Compensation: £150k OTE
Why join us?
If you love food and technology as much as we do, you’ll love life at Vita Mojo. We’re on a mission to revolutionise the hospitality experience for operators and their customers. Through our smart digital products, we’re powering the digital transformation of your favourite pubs, bars and restaurants. And we want a world where everyone gets the meal they’re hoping for. Each and every time.
Our Vita Mojo DNA
We’re proud to have built an award-winning digital platform. Vita Mojo is a positive, energetic and forward-thinking place to work, and when you become a Moji, you’ll be joining a supportive team who’ve always got your back. Our passion for technology and food is matched only by our support for our people.
About the role
💥Your mission as a Vita Mojo Head of Sales is to spearhead our commercial efforts, fortifying our market-leading position in the UK market. As a pivotal player in our growth story, you will champion and refine our sales strategies and execution.
Your role will be instrumental in fostering a high-performing sales team, guiding them through dynamic market landscapes in line with our company strategy.
In this critical position reporting to the Chief Revenue Officer, you will not only be driving revenue but also shaping the trajectory of Vita Mojo's success as we continue to scale in the UK market across new and existing clients.
The day-to-day
Working in a startup means that things often change and we adapt to the growing and changing needs of the business. We expect the below to be the bulk of the role, but this may change over time depending on your own development needs, aspirations and the makeup of the team.
- Develop and execute a value-centric sales strategy that aligns with the overall business objectives
- Drive revenue growth by implementing effective sales tactics and ensuring the team meets or exceeds sales targets
- Develop and execute an integrated sales approach across commercial (sales) and technical (pre-sales) workstreams
- Continuously refine and optimise sales approaches to adapt to the dynamic market conditions
- Build and lead a high-performing sales and pre-sales team to effectively operate in varied market segments (current team size of 6)
- Establish and monitor key performance indicators (KPIs) to measure the success of sales initiatives and individual/team performance
- Implement data-driven decision-making processes to continually improve sales effectiveness
- Stay informed about industry trends, competitor activities, and market dynamics to proactively adjust sales strategies
- Collaborate with other revenue leaders, including revenue delivery, retention and partnerships, to jointly deliver company-level Net New Business targets
- Act as a liaison between sales and other departments to enhance overall business cohesion and achieve broader company goals
- Uphold and promote the core culture and values of Vita Mojo within the sales team
About you
- Experienced sales leader of teams of 5 - 10+ people
- Proven record in enterprise B2B SaaS sales with understanding of direct sales for mid-market and SMB
- Understanding of consultative selling using value-selling methodologies like MEDICC
- Experienced in fostering collaboration across pre-sales and sales teams
- Appreciation of a client-centric revenue strategy in a closely-knit buyer community, resulting in value for clients, client advocacy and referrals
- Preferred exposure to hospitality sector
Work perks and benefits
🏆 We pride ourselves on our fantastic open, honest, inclusive culture that we have built, and continue to build. 🏗️
As a testament to this, Vita Mojo has secured a place as the UK’s Number 1 startup to work for by Tempo.
Our approach. We work on a hybrid model which means that twice a week you'll come into the office for team collaboration, and the other three days are spent working from home (or hot-desking in the office if that’s your jam!).
💪 We’re proud of the flexibility that we offer our Mojis and want to promote a positive work/life alignment. A one-size-fits-all approach won’t work for every Moji and team, and we encourage you to have conversations with your line manager and team to understand your work preferences and team needs.
The aim is to ensure that Mojis are able to maximise their potential, build trust with their teams, establish an effective work/life alignment and also meet the needs of our growing business! 🚀
💻 Your tech kit. We want to supply you with the best hardware to get the job done. We will set you up with your basic kit when you start and anything else you need once you have some time to get your feet on the ground.
🏡 Work from home kit. When you join we’ll work with you to understand your work from home needs, and get you set up to be your most productive while working from home.
🕰️ Your hours. Where possible, you set your own hours to get the work done in line with your team and company needs. If you’re an early riser, come in as early as you like; if you need to do the morning school run, come in a bit later. At the end of the day, the work needs to be done but we also need you to balance that with life.
🌵 Your work environment. Our bright and spacious offices offer lots of natural light, a jungle of plants, and different spaces to relax and focus on what you need to do.
🍑 Food and drink. We stock all the coffee and tea you can drink when in the office and we’re never without snacks!
💗 Your development. We have found that Mojis who thrive at Vita Mojo embrace a growth mindset and are proactive about their development, find ways to contribute and grow in non-linear (and linear!) ways. We offer support with your development to gain the skills, knowledge and relationships you need to soar, whether at Vita Mojo or later on in your development journey.
🌴 Your holidays. We believe in finding your work life alignment and want you to take advantage of your 25 days of leave, plus public holidays. Your holiday allowance increases after each complete calendar year of service, up to 28 days.
💚 Carer’s Leave. We understand life happens and you may need to take some time to support your loved ones. Whether that be looking after your sick dog, friends or family members. We offer one week (5 days) paid leave to all Mojis.
🐣 Welcoming a child into your life. We have enhanced Parental leave policies! Parental leave is offered to all Mojis after 3 months at the company. Parental leave is the collective term and includes maternity, paternity, adoption leave and surrogacy. Our leave policy is meant to help you navigate through this time as successfully as possible.
We recognise both the primary caregiver (the person who spends most time with the child) and the secondary (typically this is the non-birthing parent). Primary caregivers receive full pay for the first 16 weeks and 50% pay up to week 32.
Secondary caregivers receive full pay for the first 4 weeks and an additional 2 weeks after 36 months of continuous service. It's up to you when you start your leave, we are here to support you through the whole process.
🤒 Your health. We offer 12 days of full pay health leave.
🥳 Your birthday. We love celebrating birthdays, whether through baked goods or gifts, and you also get the day off on (or around) your birthday every year.
🍾 Your social spirit. We love socialising with our fellow Mojis, whether through monthly drinks in the office, quarterly offsite socials (both virtual and in person), celebrating milestones, or anything else that comes up, we enjoy hanging out with each other!
🐶 Dog friendly. We love our furry friends who visit the office! Calling all responsible pet owners to join us! 😊
- Departments
- Commercial
- Role
- Head of Sales
- Locations
- London Head Office
- Remote status
- Hybrid
- Yearly salary
- £150,000
- Employment type
- Full-time

London Head Office
Our Vita Mojo DNA
Our passion for technology and food is matched only by passion for our people.
Vita Mojo is a positive, energetic and forward-thinking place to work, and when you become a Moji, you’ll be joining a supportive team who’ve always got your back. Like migratory birds flying in a ‘V’ formation, we know when to lead from the front, and when to take turns in supporting those who are leading. We value openness, with clear lines of communication, and we don’t sugarcoat reality – growing a global company requires hard work and the energy to solve complex problems.
Head of Sales
If you love food and technology as much as we do, you’ll love life at Vita Mojo. We’re on a mission to revolutionise the hospitality experience for operators and their customers.
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